CORPORATE SOCIAL RESPONSIBILITY AND SUSTAINABILITY (CSR)
The Aldemar Resorts group is one of the largest hotel chains in Greece, with a portfolio of 6 luxury hotels in Crete and the Peloponnese, a total capacity of 5,500 beds and 1,100 employees. The company’s activities are focused on people, society and the environment, with continual efforts to reduce its environmental footprint.
In 1997, Aldemar Resorts Group created the first Corporate Social Responsibility programme in the tourism industry. The programme was given the name “CARE”, and established people, staff and customers as the three pillars at the heart of its business activities. The company’s aim was to ensure the well-being of everyone involved in its business activities.